Profile
Profile- improving your reputation, influence and profile based on your sustainability stance
We offer these services
Scope the opportunities to celebrate your sustainability successes and increase your profile.
- Internally, take sustainability out of its silo and promote it across your organisation through internal communications to employees, managers, senior teams and Board Directors
- Externally, join the sustainability conversation in your sector or industry, such as by releasing a sustainability report
Coaching in communications
- So the communications team delivers the right message in the right medium and the right time to achieve the right results
- Leadership handling media interviews, developing strong media messages, persuasive public speaking and presentations
External communications
- Develop the stories you can tell your consumers
- Identify all the touch points where you can leverage sustainability – on packaging, in media, on sites
- Target the right media to reach your desired audiences whether they are investors, customers, stakeholders, government decision makers or industry peers
- Meet the different needs of print, radio, television or online
- Proactively achieve positive media coverage rather than just managing risks and issues
Check your brand heartbeat.
- Competitor analysis- measure your reputation against competitors
- Global or sectoral benchmarking- against leaders in your sector, the journalists and influencers in the media, and the relevant indexes
Benefits
- Company wide understanding of your sustainability, better sustainability reporting, and culture change programs to lower your energy and water use and operational costs
- Wins investors, clients and government support
- Reinforces your company reputation and brand marketing and positioning
- Raises your profile and influence as a good corporate citizen
Previous clients for these services include
Over 10 global companies including oil, steel, automotive, property development and investment companies, 50 national companies, 25 state government departments, 7 national media networks offering TV, radio and online media shows and an international magazine company.
